One look at Jasmine’s shelves will tell you she’s a sucker for great literature, a love that seems to have worked its way into her writing work: long-form copy is a specialism, and Jasmine regularly produces branded editorial content across fashion, automotive, travel and more.

A born wordsmith, and speaker of five (count ‘em, five) languages, Jasmine works both in-agency and freelance, developing concepts and writing copy for the likes of Mercedes-Benz, Bridgestone and Kraft-Heinz.

Recently gaining a degree in Graphic Design, she has a unique grasp of the visual underpinnings to the creative work she does. A canny career move perhaps, but her design studies feed a personal fascination too: Jasmine spends a large chunk of her free time in contemporary museums, and boasts a private collection of paper ephemera – an assortment of postcards, packaging, and magazines – that any designer would be proud to own.